01-30-2014, 12:58 PM
MEDIA COVERAGE & TRIAL MARKETING GEARING UP - WITH OR WITHOUT LIVE COVERAGE FROM THE COURTROOM
snip:
The trial of Oscar Pistorius, the double-amputee Olympian charged with murder, will have a dedicated 24-hour television channel in South Africa.
The female judge who will preside over the trial has not yet ruled if television cameras will be allowed to record images of court proceedings or if the trial at North Gauteng high court can be carried live.
Even so, MultiChoice cable carrier will tap into the world's fascination with Pistorius's remarkable story, which has taken a dramatic turn after he was celebrated as a sporting hero in 2012 as the first double amputee to compete on the track at the Olympics.
MultiChoice said the channel would give "inside information on the most talked-about and controversial subject in recent South African history". Its head of content, Aletta Alberts, said there would also be "a rich variety of content and social media integration" around the trial.
The TV channel, called The Oscar Pistorius Trial: A Carte Blanche Channel,, will be put together by the producers of a weekly investigative journalism show in South Africa called Carte Blanche, which also airs on MultiChoice's DSTV.
Full story: http://www.theguardian.com/sport/2014/ja...ur-channel
snip:
The trial of Oscar Pistorius, the double-amputee Olympian charged with murder, will have a dedicated 24-hour television channel in South Africa.
The female judge who will preside over the trial has not yet ruled if television cameras will be allowed to record images of court proceedings or if the trial at North Gauteng high court can be carried live.
Even so, MultiChoice cable carrier will tap into the world's fascination with Pistorius's remarkable story, which has taken a dramatic turn after he was celebrated as a sporting hero in 2012 as the first double amputee to compete on the track at the Olympics.
MultiChoice said the channel would give "inside information on the most talked-about and controversial subject in recent South African history". Its head of content, Aletta Alberts, said there would also be "a rich variety of content and social media integration" around the trial.
The TV channel, called The Oscar Pistorius Trial: A Carte Blanche Channel,, will be put together by the producers of a weekly investigative journalism show in South Africa called Carte Blanche, which also airs on MultiChoice's DSTV.
Full story: http://www.theguardian.com/sport/2014/ja...ur-channel