05-17-2013, 07:16 PM
Bet it's a fun party crowd at those races. Never been to one (yet!).
The nature of my business doesn't lend itself easily to sponsorship, at least not that I've figured previously, but currently re-evaluating some old assumptions and exploring new potential marketing/advertising avenues.
Just out of curiosity (if you don't mind answering) does your shop get any immediate leads/customers from the sponsorship advertising? Is the return on investment positive or is it more for image/name recognition?
The nature of my business doesn't lend itself easily to sponsorship, at least not that I've figured previously, but currently re-evaluating some old assumptions and exploring new potential marketing/advertising avenues.
Just out of curiosity (if you don't mind answering) does your shop get any immediate leads/customers from the sponsorship advertising? Is the return on investment positive or is it more for image/name recognition?