Sup fuckers?

[crash]

Vegemite is a little like Marmite, in that it's a savoury, yeast extract based spread, though it is notably different in taste. Same but different, I guess. Many Brits prefer Marmite over the Vegemite, many Aussies prefer the Vegemite. It's what you were bought up with.

Being that most American spreads are sweet and loaded with sugar, it was never going to take off in that market. Even the peanut butter is sweeter in America than here.